We found that your app and/or its metadata does not appear to include final content

Appleの審査で3.2で弾かれた場合

We found that your app and/or its metadata does not appear to include final content, which is not in compliance with the App Store Review Guidelines.
Specifically, your app contains placeholder text in the Application Description which does not describe the function of the app.

説明が足りない場合にはじかれるみたい

駄目な例

Get tumblr photo and download it.

これくらい説明を書くとおｋ

This app shows list of photo , from your tumblr accounts dashboard. 
You can quickly tap photo's button to download photo to iPhone's cameraroll , faster than viewing tumblr web on browser.